Yearly Archives: 2012
8 Quotes from Social Media Experts on the New Marketing Paradigm
As social media evolves, new opportunities and challenges emerge. To better understand this evolution let’s take a look at 10 quotes from social media experts on the new marketing paradigm. Social Media Quote #1 “Marketing is no longer about the stuff that you make, but about the stories you tell.” – Seth Godin Analysis With Read More
Content Marketing's Impact on Traditional Advertising [Infographic]
People talk about content marketing as if it is some new development when in fact content marketing has been around for hundreds of years, and has been used by leading advertising agencies across the US for more than a decade. What is new is not the strategy, it is the medium, message, and opportunities to Read More
Facebook Timeline Tutorial: 5 Visual Guides [Infographics]
Here are 5 visual Facebook Timeline tutorial guides to improve your marketing on Facebook. Facebook Timeline Explaind The tutorial infographic below does a great job of visually communicating the essentials of Facebook Timeline for business pages. Each element of a Facebook Timeline page is broken down with a brief explanation and a few tips. The Read More
How to Setup a Website Resource Center [Video]
In this video, the Hubspot team covers how to create a resource center for your website that will improve visibility, provide useful information for potential customers, and increase the number leads your website generates. What is a Website Resource Center? A resource center is a collection of informative articles, guides, and other educational material developed Read More
Why Socia Media Time is Not Just Wasting Time Online [Infographic]
Are you wasting your time browsing Facebook and watching YouTube everyday? According to the infographic below social media is not a waste of your time. To better understand the value of your social media time let’s take a look at a few of the compelling statistics on how people actually spend their time using social media. Read More
Increase eBook Sales with Deep Discounts [Video]
In this video interview, you will learn how to use deep discounts to increase eBook sales from Allen Noren, O’Reilly’s VP of Online and Digital Initiatives. You will gain valuable insight into the impact of regular deep discounts on consumer sentiment, brand loyalty, social media activity and eBook sales. Here are a few of the Read More
7 Tips for Marketing Startups using Social Media [Infographic]
Social media is an important part of getting the word out about your startup. Many startups find that social media is the easiest way for them to connect with customers, investors and potential partners. Instead of waiting until your product or service is ready consider starting your social media marketing from day one. By starting early Read More
Lead Nurturing: Best Practices for Content Development [Video]
In this video inbound marketing experts from Hubspot present key concepts involved in planning content for your lead nurturing campaigns. After watching this video you will have a better understanding of the sales funnel, lead nurturing and how to align your content development, sales and marketing strategy. What is Lead Nurturing? Lead nurturing is exactly Read More
Get Followers on Twitter
When you get followers on Twitter it becomes a powerful marketing tool. It amplifies your content marketing efforts, increases sharing, website traffic and search engine ranking. In this article, we will share what we learnt from getting over 10k followers on Twitter. When starting out with few to no followers it can be easy to get Read More
Apple Sales: iPhone and iPad Sales Figures [Infographic]
To put Apple’s growth in perspective let’s take a couple minutes to review this infographic on Apple’s sales for the iPhone and iPad in 2011. Over the last few years Apple has seen a meteoric rise in market share. The company has literally lead the smartphone and tablet market since 2008. In 2011, Apple took Read More