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4 Blogger Outreach Tools That Make Life Easier

Companies often struggle in getting coverage for their service and products mainly due to limited budget. These companies often don’t have a marketing and PR department to handle the press releases and outreach to  journalists and bloggers. However, there are some startups for startups which aim to help companies to make the outreach much easier and budget-friendly.

PitchPigeon

1. Pitchpigeon - Formerly Peterpings, it’s a news-site pinging service that delivers your pitch about your app to the world’s best-known tech blogs and tech journalists — and gives you the tools to monitor your progress. Pricing starts at $49 per pitch.

By setting up an account, you can then let Pitchpigeon “talk directly” to iTunes App Store and and Google Play to pull data and pre-fill your launch email, ready for you to tweak and send. The service also allows you to keep track which among the Publishers on its network list have viewed your message. Tech blogs and media sites in the US, UK and Asia Pacific that are include in their publishers list are Mashable, BusinessInsider, TechCrunch, LifeHacker, Wired, Gizmodo, Kotaku, VentureBeat, TheNextWeb, SGE, BusinessHackers and 200+ publishers.

Presspass.me

2. Presspass.me - A new website that serves as a directory of journalists and media professionals who are active on Twitter in North America, UK, Canada and and Ireland. Essentially it’s like a much cleaner and organized version of a Twitter list of journalists and editors and makes it easy to see track what journalists on Twitter are sharing, and show you what they’re reading, how they rank compared to others, the topics they care about and who gets their attention. Free.

The lists are categorized by Journalists, Beat (Topics), Media Outlet and Region. Some of the top media sites included are The New York Times, CNN, Time, ESPN, TechCrunch, CBS News, Mashable, Entertainment Weekly, ABC News and several others.

Buzzstream

3. BuzzStream - Helps generate the buzz or word-of-mouth-marketing campaigns by identifying the blogs and influencers in a specific topic and effectively manage relationships with these influencers through link building and social media. It enables the users to do link prospectivting, reporting and tracking and even save templates that you’ve previously used. Link building plan starts at $29 / month.

Inkybee

4. Inkybee - A simple and easy way to reach out to bloggers. It helps setup campaigns and list based on keywords, research influencers, track relationships and interactions and measure success.

It’s perhaps the most simple and undoubtedly smarter way to manager blogger outreach. 30 days free trial. You may click here to start your free trial.

Those are just some of the tools which could help you kickstart your blogger and journalists outreach with a limited budget. Do you use other tools for your relationship and link building which were not included in the list? Share  them with us in the comments below!

This article was originally published on IJustDid.org.

This article was originally published on .

Author: Jonha Revesencio

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Jonha Revesencio is one of the Top 500 Community Managers Globally with over 6 years of experience in social media, digital marketing and community management. She has worked with startups and large brands conducting research, analysis and developing strategies to help increase their brand awareness and by extension, their profits. View Profile

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