Submit to StumbleUpon

The Social Media Revolution — 2012

As Social Media Chimps is a magazine geared to the social media-savvy, it’s quite possible that, if you’re on our site today, you have already seen this video. If not, however, then we highly recommend that you take four and a half minutes to give it a look — the numbers presented are astounding.

The video, produced by social media expert Erik Qualman (@equalman), outlines the profound ways in which social media is affecting the world in 2012, giving us an idea of the potential that this has in store for us in the years to come.

Were you aware that over half of the world’s population is under 30 years old, and that 96% of Millenials have joined a social network? Did you know that, if Facebook were a nation, it would be the third largest in the world? Well, now you do.

Welcome to the revolution.

Author: Dave Kempa

Journalist. Writer. Robot god. Kempa Dimês View Profile


  • Posted April 20, 2012 at 10:18 am | Permalink


  • Posted April 20, 2012 at 10:20 am | Permalink

    This is just a load of big, meaningless numbers, not an outline of the profound ways in which social media is affecting anything

    • Dave
      Posted April 20, 2012 at 12:48 pm | Permalink

      Hey James – good call on catching my unfortunate word choice. Definitely not an ‘outline’ of social media’s impact on the world.

      Though I’m not sure I’d call the numbers meaningless. There’s a lot we can take from, say, the fact that 96% of Millenials are on social networks, or that one out of ever eight couples married in the U.S. met through social media. They’re symptoms of a much larger shift in how we interact with the world.

  • Tess Alps
    Posted April 20, 2012 at 12:00 pm | Permalink

    Big, meaningless misleading numbers.  You can only skip ads in TV that’s pre-recorded ie just under 10% of what we watch in the UK

2 Trackbacks

Post a Comment

Your email is kept private. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>