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You are here: Home / Videos / 37 Signals on the Evolution of a Homepage

37 Signals on the Evolution of a Homepage

by Matt Fields

Optimizing a website is not a one time thing, it is an ongoing process of improvement centered around experimentation, testing and measuring.

This video features the evolution of 37 Signals homepage over the last few years. It demonstrates just how much design work goes into optimizing a website.

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