Over the last year, content marketing has experienced a meteoric rise as one of the leading social media strategies for companies. As companies develop content marketing plans, choosing the right content curation tool has become an important decision that can have a big impact on the success or failure of a content marketing plan. With the right content curation tools, a … [Read more...] about Content Curation Tools for Content Marketing: Storify vs Storyful
Platforms
Google Plus and the Breach of the ‘Great Firewall of China’ — Google’s Response
China’s Internet censors, known popularly as the ‘Great Firewall of China’, have somehow been bypassed this past week by citizens of China through a number of means, including cell phone use and VPN, resulting in an inundation of comments on President Barack Obama’s Google+ page from people in China. While the majority of the posts have been deemed ‘innocuous’ by news sources, … [Read more...] about Google Plus and the Breach of the ‘Great Firewall of China’ — Google’s Response
Reporting with No One on the Ground: Content Curation and Vetting Amateur Social Media Sources
The New York Times’ David Carr wrote a piece last week lamenting the notion that, in countries and combat situations where journalists are targets, such as Syria, coverage is reduced for those of us on the outside to a stream of amateur videos lacking context posted on social media sites such as YouTube. To bring this point home, Carr provides some of the late journalist Marie … [Read more...] about Reporting with No One on the Ground: Content Curation and Vetting Amateur Social Media Sources
Facebook vs Twitter for Business to Business (B2B) Networking
Whether you have a brick and mortar store, or operate an e-commerce store, online networking can really help grow your business. One of the effective ways to network online is by participating on a social networking site such as Facebook or Twitter. With a limited amount of time to invest in online business to business networking, should you spend your time and energy building … [Read more...] about Facebook vs Twitter for Business to Business (B2B) Networking